The Simplex Automobile Company, established in 1907, was an American manufacturer renowned for producing high-quality luxury automobiles during the early 20th century. Based in New York City, Simplex cars were characterized by their exceptional craftsmanship, advanced engineering, and luxurious appointments, making them favored choices among wealthy clientele. The company’s flagship model, the Simplex Speedcar, was renowned for its powerful engines, robust chassis, and elegant design. Simplex cars were often custom-built to the specifications of individual buyers, reflecting the company’s commitment to personalization and exclusivity. Despite its reputation for excellence, Simplex faced stiff competition from other luxury car manufacturers and struggled financially during the economic downturn of the 1910s. The company ceased production in 1919, marking the end of an era for Simplex automobiles. Today, surviving examples of Simplex cars are highly sought after by collectors for their rarity, craftsmanship, and historical significance in the automotive world.