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Motor Life Magazine Archive
In 1952, publisher Bill Quinn purchased the rights to Hop Up magazine from Enthusiasts Publications, and he formed Quinn Publishing Company in Los Angeles, Calif. Although Quinn’s Hop Up title was successful, he really wanted to compete with Petersen Publishings’ Motor Trend. So in June 1953, Hop Up was co-titled as Hop Up and Motor Life.
Petersen continued the title until November 1961. It was then merged into Sports Car Graphic, an existing Petersen title, with the December 1961 issue.
April 1954 – November 1961
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Motor Life 1954
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