Geo, a division of General Motors (GM), was a short-lived automotive brand that operated from 1989 to 1997. Positioned as an economy brand, Geo aimed to offer affordable and fuel-efficient vehicles to consumers. The Geo lineup consisted of rebadged vehicles sourced from various GM divisions and other manufacturers, including compact cars, SUVs, and small trucks. Despite its short lifespan, Geo gained popularity for its practicality and value proposition, attracting budget-conscious buyers looking for reliable transportation. However, as consumer tastes evolved and GM consolidated its brand portfolio, the Geo brand was discontinued in 1997, with some models rebranded under other GM marques. Today, Geo automobiles are remembered for their affordability and practicality, representing a brief chapter in GM’s history of catering to the needs of budget-minded consumers.